Your Interactive Website
Your website can be your best tool, if you make it communicate with your fans
and potential fans, TWO-WAY. Your website should get people involved, make them want to introduce
themselves, ask questions, shout out.
YOUR WEBSITE SHOULD:
- - Get their email address! Interact! Make an easy fill-out form. (hint: try
a fun question like “who are you?” or “do you know your own name?”)
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- - Encourage them to buy your CD, constantly. It's a great way to start a
relationship.
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- - Show what's unique about you. Image, quirks, colors, moods.
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- - Make the sound clips easy to get to, not buried under layers
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- - Answer the obvious questions: who are you, what do you look like, let me
hear the music
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- - Acknowledge them! Have their pictures on your site. Answer their questions
on your site. Show them they ARE a part of your life.
And make sure you have your own domain name.
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